
I am increasingly concerned about what is happening here in Korea with the technology companies. In particular I am concerned with Anycall Samsung and LG Cyon.
Way back in 1999, Samsung came to Europe with fantastic silver flip phones. They were new, they were a different colour to the standard black and they were smaller than the standard Nokia mobile phone European users were used to. This innovation and development took Samsung from an almost unheard of mobile phone manufacturer to the number 2 spot in the UK.

Then Samsung brought in the colour screen phone and they cemented their number 2 spot.
But since 2004 that innovation and invention has stopped. It feels like Samsung and now LG Cyon just wait for either Nokia or Apple to bring something new out and then copy it.
Apple on the other hand operate differently. They never follow, instead they lead. Over the years this has led to some spectacular failures. The LISA and Newton PDA spring to mind, but they are not afraid to bring something new to the market.
In 1997 everyone was happy to use boring, beige, ugly desktop computers and black laptops. Then Apple came along with the blue iMac and the orange and white iBook. It was dangerous, it was a risk, but it revolutionised the computer industry. Suddenly every computer manufacturer was following. Bright coloured computers was not an innovation,they were always available, but nobody dared do it until Apple did.
That is what Samsung was like at the end of the 1990’s. Daring and revolutionary. What has gone wrong? Why is Samsung and LG waiting for the next big thing instead of making the next big thing? (I do not include memory chips and TV screens – I accept that Samsung and LG are innovating here)
Then came the iPhone. Touch screen technology had been around for a while, but nobody had the guts to develop it into an amazing user experience. Apple did. Apple began using touch screen with the Newton in 1993, I was lucky enough to use a Newton, they were not great compared to today, but WOW was that touch screen fantastic!!
Now I look at Samsung and LG Cyon, I walk past the thousands of mobile phone shops here in Seoul and feel so depressed. The display phones outside on the sidewalk are just so boring, so uninspiring, so copied. Samsung and LG’s latest “smart phones” (some smart phone – no WIFI!) just look like the iPhone copies I saw in Thailand last month – and people are foolish enough to pay W1,000,000 for them. All the other phones I see look like 3 or 4 year old Nokias or Motorolas.
Please Samsung and LG, PLEASE start innovating again. Be the next big thing. You’ve done it before. Please do it again.